OpenAI is set to acquire AI-powered personal finance startup Hiro Finance, Hiro announced April 13.
The San Francisco-based startup was founded in 2024 by Ethan Bloch and Rushabh Doshi, according to the company. Since its launch, Hiro has “helped clients plan for and manage more than $1 billion in assets,” according to the acquisition announcement.
With the deal in place, “the Hiro product will stop functioning on April 20, 2026, and data will be deleted from our servers on May 13, 2026,” according to the announcement. “Existing users can export all of their data from settings until May 13.”
Terms of the deal were not disclosed.
The addition of Hiro to OpenAI follows the tech giant’s acquisition of AI personal investment solution Roi, which was announced in October 2025.
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