Citizens Bank is focused on 50 tech-driven initiatives encompassing several AI applications as part of its “Reimagine the Bank” program.
The program, launched in July 2025, has boasted the following efficiency gains, according to the $226 billion bank’s fourth-quarter earnings presentation today:
- A fivefold increase in engineering throughput;
- Up to 80% reduction in manual processing time for commercial loans; and
- A 50% decrease in call center volume.
The program aims to have Citizens embrace new technologies and simplify its business model, “which will reshape our customer experience and drive a meaningful improvement in productivity and efficiency,” Chief Financial Officer Aunoy Banerjee said during today’s earnings call.
Citizens this year plans to spend $50 million on the program, which will “effectively offset by $5 million of benefits to be realized later in the year,” Banerjee said.
“Reimagine the Bank” uses AI in these areas:
- Software development productivity;
- Fraud detection;
- Customer-facing applications;
- KYC; and
- Underwriting.
Citizens also benefited from generative AI deployment in 2025, including up to 80% efficiency gains in code conversions.

Tech spend jumps in Q4
The Providence, R.I.-based financial institution reported in Q4:
- Equipment and software investment rose 3.1% year over year to $199 million;
- Efficiency ratio of 62.2%, an improvement from 66.3% in Q4 2024;
- Total revenue jumped 8.6% YoY to $2.2 billion; and
- Net income soared 31.7% YoY to $528 million.
Higher equipment and software expenses reflect the bank’s new technology initiatives, according to the presentation.
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