Banks Need to Collect More Insights to Communicate Effectively
By Bob Williams, Director of Marketing Technologies at Harland Clarke and author of the blog, The Merchant Stand.A friend and colleague Jim Marous shared ...
Tag: customer experience
Big Bank Vulnerability to Attrition Provides Opportunity
On the heels of Bank Transfer Day, a new study suggests that many of the top banks in the country ...
Relationship Trumps Fees for Small Business Bank Satisfaction
At a time when discussion around higher bank fees is at a fever pitch, small businesses value the human touch ...
Collecting Behavioral Insights Increases Value of Relationship
Over the past 30 years, the new account opening process hasn't changed very much. Sure, there is a far greater ...
