TD Bank survey: AI adoption in personal financial management surges 4X
Survey finds more than half of consumers are using AI tools for personal financial management
Consumers aren’t just experimenting with AI — they’re starting to trust it to manage money.
This year, 55% of consumers are already using AI to help manage their personal finances, while last year, just 10% were doing so, according to TD Bank‘s 2026 U.S. AI Insights Report, which surveyed more than 2,500 consumers nationwide and was conducted by Big Village Feb. 18-25.
“Consumers are embracing AI across all areas of their lives, but it was great to see that big of a leap in managing personal finances,” Ted Paris, head of analytics, intelligence and AI at TD Bank U.S., told FinAi News.
Among AI-driven personal financial management applications, consumers are gaining comfort using AI-enabled offerings for:
- Budgeting, 62%;
- Automating savings goals, 61%: and
- Saving for big purchases or life events, 59%.
Additionally, consumers are more open to using AI for “behind-the-scenes” financial services, including:
- Product or services recommendations, 68%;
- AI-enabled fraud detection or alerts, 67%;
- AI-driven spending tracking, 66%; and
- AI-enabled credit score calculation, 66%.
At TD, the bank is focused on “behind-the-scenes” applications of AI, Paris said, noting these include “back-office and operational use cases, streamlining processes, creating capacity and improving how work gets done.”
Compared to last year, fewer consumers prefer human-only interactions, according to the report.
“The future of AI in finances is shaping up to be hybrid,” Paris said. “Combining intuitive, self-service tools for everyday money management with trusted, behind-the-scenes intelligence that helps clients make better financial decisions.”
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