Not only has nonbank Nationstar Mortgage rebranded to Mr. Cooper, but according to reports it has also announced a bunch of new features to enhance its customer experience.

One such feature, according to a report by Housing Wire, is its mortgage linked credit card. Based on the report, users can earn cash that can be applied to their mortgage when they use the credit card.

As for rebranding, Mr. Cooper CEO Jay Bray, made it official this morning when he opened the New York Stock Exchange establishing the company’s new name and logo.

Based in Dallas, Mr. Cooper, which trades on the New York Stock Exchange under the symbol NSM, is trading 0.83% down with a market capitalization of $1.73 billion.

Mr. Cooper is a consumer brand for mortgage servicing and originations operation of Nationstar Mortgage Holdings Inc. With about three million customers, it is one of the largest home loan servicers in the U.S. that delivers servicing and lending products as well as technologies to make the home loan process “more rewarding and less worrisome,” according to its website.

Read more at Housing Wire and 4-traders.