JPMorgan Chase & Co. is broadening its relationships with buy-now, pay-later providers, announcing an agreement with Affirm Holdings Inc. to make the firm’s pay-over-time products available to the bank’s network of merchants.

U.S. retailers using Chase’s platform can offer Affirm’s installment loans for purchases ranging from $35 to $30,000, according to a statement Tuesday. Payment terms stretch from 30 days to 60 months.

“The demand for diverse payment options, flexibility and seamless transactions from both merchants and their customers is at an all-time high,” Michael Lozanoff, global head of merchant services for JPMorgan’s payments arm, said in the statement.

More consumers have been turning to buy-now, pay-later products as an alternative to credit cards, which have long dominated the U.S. market, after online shopping exploded during the pandemic. Competition has also intensified ahead of Klarna Group Plc’s public offering in the U.S., which the payments company is planning for early April. JPMorgan reached a similar deal with the Swedish firm last month.

Stockholm-based Klarna last week said it reached a deal with OnePay, the Walmart Inc.-backed financial-technology company, taking a swipe at San Francisco-based Affirm’s long-term agreement with the world’s largest retailer.