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92% of Bank of America’s private bank clients use digital options

BancAnalysts Association of Boston Conference

Whitney McDonaldbyWhitney McDonald
November 3, 2023
in Banking
Reading Time: 2 mins read
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Bank of America’s private bank leads in digital adoption, with 92% of its clients using digital capabilities. 

The private bank has the “highest level of digital across the entire company,” Jeff Busconi, head of private bank services at the $3.1 trillion Bank of America, said Thursday at the BancAnalysts Association of Boston Conference.

An American flag outside a Bank of America branch in Austin, Texas, US, on Tuesday, April 11, 2022. Bank of America Corp. is scheduled to release earnings figures on April 18.
Photographer: Sergio Flores/Bloomberg

“Our clients want convenience, they want access,” Busconi said, noting that private bank clients are engaging across multiple channels, including consumer online and mobile, private banking online and mobile, and even commercial banking online and mobile for treasury management and cash management services. 

As the private bank leads in digital usership, a recent Bank of America client survey showed that its most satisfied customers engage with a combined digital and personal approach, he said.

In the third quarter, the Charlotte, N.C.-based bank saw active digital usership grow 7% year over year to 46 million, according to the bank’s Q3 earnings presentation. Additionally, the bank’s noninterest expenses, including personnel and technology, increased 3% YoY to $15.8 billion. 

“Digital adoption, engagement and volumes continue to increase,” Bank of America Chief Executive Brian Moynihan said during the bank’s Q3 earnings presentation on Oct. 17. “We lead the industry in digital banking.” 

Bank of America’s stock was up 3.2% to $28.50 at 3:37 p.m. ET today. Bank of America has a market capitalization of $225.5 billion.

Tags: Bank of AmericaPremiumPrivate banking
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