‘One-size-fits-all’ not the best AI strategy
Customer demographics play a role in AI-driven chatbot adoption at financial institutions. “Having a one-size-fits-all strategy is not the best ...
Tag: millennials
Listen: How banks can attract millennial, Gen Z customers
Millennials and Gen Z customers are opting for a frictionless banking experience through automation in digital payments, loan approvals and ...
Why banking app Dave is putting humans behind its texts to customers
For personal finance app-cum-banking platform Dave, “banking for humans" is more than a marketing slogan. It's a core pillar behind ...
Rewards app Ibotta closes Series D round, in talks with ‘large banks’
Ibotta, a seven-year-old cashback rewards app, has raised an undisclosed amount of Series D funding, led by Koch Disruptive Technologies, ...
Game on: Investment app Invstr uses Fantasy Finance to build young user base
The next generation of stock traders could be coming into the world of investing by way of gaming. Stock trading ...
User Experience Is Key to Customer Satisfaction, Report Says
Having a “frictionless” user experience (UX) is among the top three qualities that bank customers look for when picking a ...
5 Keys to Effective Financial Content Marketing
Many financial institutions—especially small, community-focused ones—have limited marketing budgets. As a result, every investment has to count, and every piece ...
4 Best Practices for Banking Websites to Convert More Customers
In order to compete in the modern market, a website that converts visitors to customers is essential. Employing bank website ...
Deserve Raises $50M to Expand Account Receivables
EXCLUSIVE— Millennial and Gen Z-focused credit card provider Deserve has raised $50 million from the Keystone National Group, funding earmarked ...
Top 5 Banks #Winning Social Media
EXCLUSIVE – For all the talk about appealing to millenials, not that many banks or FIs out there have figured ...
