Yodlee Finds Itself in a Technology ‘Accident’
Even large technology companies can't get a simple email right. That's what happened Tuesday when Envestnet Yodlee errantly blasted out a ...
Tag: email
Mailnesia and the New Wild West of Email
Do you know Dan Sharp? How about Cody Davis or Evan Austin or Gilbert Casper? You don't because they aren't ...
Citi’s Email Fail
Citibank has an email problem. Want to see it? Go to citibank.com. Click on "Contact Us," near the top right-hand ...
Chase, PNC, TD Bank Are Tops Among Major Banks in Email Customer Service, Bank Innovation Finds
In an exclusive study of customer service at the nation's Top 10 banks, Bank Innovation discovered that, unless you’re an existing customer ...
Direct Mail Still Preferred Over Email, Social and Mobile Marketing
Despite a greatly increasing penetration of smartphones and tablet devices and a marketing industry focus on digital, social and mobile channels, ...
New Movers Provide Bank Marketing Risk and Opportunity
When it comes to lifestage marketing events, targeting the new mover has always represented a significant opportunity. Historically, consumers who ...
Why Bank Alerts Must Become More Meaningful
Sure, banks tell consumers whether their checking balance is "low," but is that really enough? The answer: no.
Banks Need to Collect More Insights to Communicate Effectively
By Bob Williams, Director of Marketing Technologies at Harland Clarke and author of the blog, The Merchant Stand.A friend and colleague Jim Marous shared ...
As Channel Proliferation Increases, Consumers Still Prefer and Trust Direct Mail for Financial Services Communication
According to a just released consumer channel preference study from marketing services firm Epsilon entitled, The Formula for Success: Preference ...
