Bank Account Personalization: Moven’s Financial Personality Feature
Customers want personalized financial services. So why do they get one-size-fits-all accounts? This question seems to come up frequently. It ...
Tag: big data
Increasing Customer Acquisition and Retention with Predictive Analytics
Imagine if your branch bankers could determine which customer is most likely to buy if offered a special promotion in ...
Data Analysis Helps with Security. How About Service, Too?
In this era of increasing fraud, customers are rightly concerned about the safety of their financial accounts. This concern becomes ...
The Argument for ‘Little’ Data in Banking
Never mind big data -- you can't go anywhere in the banking world without talk of BIG DATA. But I ...
Finding Serendipity in Big Data
Unexpected pleasantries always have a deeper impact. Like moments that surprise you as if a higher power had designed them just ...
Banking Leaders Predict Major 2013 Trends
Trying to predict what is going to happen in the banking industry is like trying to predict tomorrow's weather. While ...
CMO Needs Stronger Alignment With CIO
Now more than ever, the Chief Marketing Officer needs to be a multi-tasker, with enhanced technological and customer analysis skills ...
Big Data…Big Deal?
With the recent introduction of recording for voice and SMS on mobile phones for trading activities in the UK, many ...
A Call for National Electronic Financial Records
I was watching Brett King's enlightened video introducing his new book this morning, and I found myself nodding in agreement. ...
